National Cheerleaders Association
Breaking Barriers

For six years, we’ve helped the National Cheerleaders Association (NCA) recognize these competitors for the athletes they are and shine a spotlight on all the effort they put in, with a campaign known as “The work is worth it.” Our new print campaign, known simply as “Breaking Barriers,” is the latest, greatest work for one of our most inspiring clients.

The insight:

An athlete’s biggest obstacles aren’t always physical.

Print Campaign