Some of the most expensive wallpaper
in the world is advertising.

We don’t make wallpaper.

About Us axes

We Believe

the marriage of deeply strategic thinking and highly creative execution is the key to unlocking human truths that give brands meaning.

And when brands have meaning, people care.

And when people care, brands thrive.

TO GET MORE SPECIFIC…

our
philosophy
on
strategy

WE BELIEVE

without insight, you’re flying blind.

That’s why planning and strategy is where we will always begin.

Our horse is never led by its cart.

our
philosophy
on
media

WE BELIEVE

media is a creative process.

No matter how bulletproof the formula or advanced the algorithm, innovative solutions are rarely found on a spreadsheet.

So we look elsewhere as well.

our
philosophy
on
creativity

WE BELIEVE

great work goes beyond the buy.

Why will people talk about and share whatever we’re making?

Until we have the answer to that question, we don’t have the answer.

our
philosophy
on
collaboration

WE BELIEVE

clients shouldn’t be bystanders.

Our collaborative culture doesn’t end at our elevator. In fact, we expect our clients to be as much a part of the process as the rest of us.

ALL THE STUFF WE DO

(In case you were wondering)
  • Advertising
  • Brand Strategy
  • Consumer research
  • Brand Architecture
  • SEO/SEM
  • Innovation & Design Strategy
  • Media Planning & Buying
  • Influencer Strategy
  • Brand Identity
  • Digital media
  • Social Media Strategy & Management

WHO WE DO IT FOR

  • Logo Interstate
  • Logo Dq
  • Logo Lennox
  • Logo Nca
  • Logo Farmers
  • Logo Twu
  • Logo  Nature  Nates
  • Logo Supreme
  • Logo Allen
  • Logo Taylors
  • Logo Smileasy
  • Logo Stratifi

People axes

WHY “FIREHOUSE?”

BECAUSE WE BELIEVE FIREFIGHTERS GOT IT RIGHT.

Create a place where skilled and selfless people work together as one
and there’s no problem you can’t solve.

Agency Photo Narrow

our leadership

Mark Hall

Partner/Founder

In 1997, at just 29-years old, Mark made the brazen decision to leave one of the largest agencies in the nation and found Firehouse. Not surprisingly, the ambitious and idealistic attitude that led Mark to take that step is a trait that’s now ingrained into the agency’s DNA. Over the years, Mark transformed Firehouse from a small promotions company into a full-service advertising and branding agency. In addition, Mark helped create, and now sits on the board for, the 1 Million for Anna Foundation, whose mission is to help eradicate the childhood cancer known as Ewing Sarcoma. But at the end of the day, the tightknit, family-like culture at Firehouse is the accomplishment Mark is most proud of. That, and being a part of The University of Texas’ 1990 Elite 8 basketball team. Even if he didn’t get off the bench much.

Steve Smith

Partner/COO

Steve has led strategy and planning at Firehouse for over a decade. Honored as Dallas’ Best Account Planner in 2011, Steve brought extensive experience on brands such as Nestlé, Quaker Oats and 7-Eleven to Firehouse and has been the driving strategic force behind the agency’s award-winning work for Interstate Batteries. His idea to combine our planning, media, PR and social media disciplines into a single strategic team was not only ahead of its time, it helped Firehouse earn AdAge’s Southwest Small Agency of the Year in 2010. Steve sits on the Board of Directors for both the Dallas Farmers Market Friends and Taylor’s Gift Foundation and is the agency’s unofficial official bartender. 

Doug Miller

Partner/CFO

Since joining the agency in 2000, Doug has helped guide Firehouse from a scrappy little startup to one of the region’s industry stalwarts. But Doug is so much more than our CFO; he’s also the brains (and heart) behind the agency’s multiple philanthropic initiatives, such as our annual Make a Difference Day, our ongoing partnership with Anne Frank Elementary School and our Christmas Wish program, which helps families in need at a time of year they need it most. Doug is also a pretty good golfer… according to Doug.

Tripp Westbrook

Partner/ECD/CMO

Prior to becoming Firehouse’s Executive Creative Director in 2007, Tripp’s award-winning career included stops at The Martin Agency, Riney & Partners, Fallon NYC and GSD&M, working on celebrated brands such as Mercedes-Benz, Wrangler Jeans, United Airlines, Time Magazine and Land Rover, to name a few. Over the years, Tripp has collected Cannes Lions, D&AD Pencils, EFFIE Awards and produced one of USA Today’s Top 100 Super Bowl Commercials of all time. Under his creative leadership, Firehouse has been recognized by The One Show, The Webbie Awards, Communication Arts, The OBIES and was named AdAge’s Southwest Small Agency of the Year in 2010. Tripp also spends some of his spare time restoring old Land Rovers, and then paying someone else to do it correctly.

Amanda Driggers

Account Director

Shortly after joining Firehouse, Amanda spearheaded projects for Interstate Batteries and Colonial Williamsburg that led to some of the most successful and award-winning work the agency has ever done. We weren’t at all surprised. Fact is, when it comes to big brand experience, few can top the number of names on Amanda’s list. Throughout the course of her account management career, which included stops at Publicis, Euro RSCG and The Marketing Arm, Amanda has been a part of projects for Coca-Cola, Dunkin Donuts, Cheetos, Greyhound, Tostitos, Meow Mix, Baskin Robbins, Juicy Juice, Power Bar and Ruffles. From national campaigns featuring Olympic athletes to bowl game halftime shows, Amanda has done it all. She also says she surfs, but since there are no oceans nearby, we’ll just have to take her word on that.

Nichole Kirsch

Principal/Media Director

Since joining Firehouse in 2009, Nichole has grown a once-fledgling media discipline into a full-service department that handles traditional, digital, social, search and analytics for clients of all shapes and sizes. Her passion for staying on top of, and leveraging, the latest trends in ad tech helped Service King Collision Repair become the first brand in the nation to buy digital out-of-home programmatically. Nichole also helped Interstate Batteries earn “Best of Show” at the 2017 Interactive Marketing Association Awards for a multi-media campaign that featured mobile video delivered only to users with low phone batteries. Combine those efforts with her previous experience on brands such as Nissan, Pepsi and Gatorade and Nichole is probably the sharpest tool in the Firehouse shed. Okay fine, she definitely is.

 

Trae Watlington

Principal/Strategic Planning Director

Trae leads our planning department. Prior to joining Firehouse, however, Trae honed his strategic abilities in New York City. At Landor, a Y&R company, Trae took part in branding, packaging, innovation and new product development projects for clients such as Captain Morgan, Crown Royal and Ernst & Young. While at Future Brands, he helped build out their North American Innovation and Insights Division on behalf of brands like Budweiser, Stella Artois and Yellow Tail. Trae’s final stop in NYC was at Anomaly, where he was tasked with growing the agency’s innovation and design discipline for the likes of Febreze, Gillette, Trident, Johnnie Walker and Duracell, to name just a few. So yeah, Trae is a pretty smart guy. Especially for a Horned Frog.

Megan Ward

Director of Project Management

Megan joined Firehouse’s Account Management team in 2008, quickly gaining a wealth of knowledge and expertise on the production of print, out-of-home and broadcast for clients such Dr. Pepper, Sonic Drive-In and Stripes Convenience Stores. In 2012, Megan became the agency’s first-ever Director of Project Management, and was tasked with developing and implementing a revamped agency process that would allow our quickly growing company to become even more efficient. She did just that. But on top of being the most organized person in the agency, Megan is also the keeper of the Firehouse culture, helping to meticulously plan every major event we’ve had since the day she arrived. Megan is also very good at foosball, which she’d be happy to tell you about, while destroying you at foosball. 

Blair Torres

Account Director

Blair joined Firehouse in 2012, and the agency and its clients were immediately better for it. Blair’s experience rebranding a giant regional energy company as well as her time spent on heavy-hitter brands such as Frito-Lay, Nokia and T-Mobile made her an indispensible asset from day one. At Firehouse, Blair has run point on award-winning accounts of all sizes, such as Stripes Convenience Stores, The National Cheerleaders Association and Texas Wesleyan University. She also helped lead the charge as Nothing Bundt Cakes grew from 30 to 200 bakeries in just five years. And did we mention Blair also took it upon herself to create the agency’s intern program from scratch? We didn’t? Well she did. 

Work axes

At the end of the day,
we want to do work
we believe in for brands
we believe in.

When that happens,
success tends to follow.

Additional work

Let’s make something more Inspiring

Contact Us axes

  • pointer
    Address

    14860 Landmark Blvd,
    No. 247 Dallas, TX 75254

  • Phone

    972.692.0911

  • list
    fact sheet

    Download

business development
call tripp

972.692.0935

email tripp

TRIPPW@FIREHOUSEAGENCY.COM