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Mother’s Day at Firehouse

Steve Smith

As we look forward to Mother's Day this coming weekend, we want to recognize the moms and moms-to-be that make Firehouse all that it is. And we want to welcome Ashley Shadowens back to work after the birth of her daughter, Olivia. Early last year

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Charting a Path to Change

Tripp Westbrook

One of Firehouse’s most important initiatives over the past six months has been to identify, assess and evolve our culture to become more diverse and inclusive. We recognize that this has been a blind spot not only for the agency, but for our…

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Silver Linings

Ashley Shadowens

When we left the agency on March 16 to work from home, the pandemic was fairly new in our neck of the woods. Most of us assumed we’d be home for a few weeks, maybe a month. Well, 25 weeks later we’re still home. And honestly we’re not sure…

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Better Together

Tripp Westbrook

Agencies and clients get the lion share of press and attention for much of the work that gets done. But at Firehouse, we know that it’s our partnerships that help us be the best version of us. We want to say thank you to these people, companies…

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A moment of honesty

Ashley Shadowens

Our industry, like many, has not been as mindful of diversity as we should have been. And, like our industry, neither has Firehouse. Yes, we've hired and promoted people of color. But we recognize that we can be more diligent and more intentional in

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Where does media planning go from here?

Jennifer VanWilder

Chances are you, like many others, had to make tough business decisions in order to navigate the changing tides caused by COVID-19. You likely had to reorganize teams, pivot production, and even pull back on advertising and marketing efforts. But as

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Uncertainty Abounds

Daniel Beaudoing

COVID-19 came, and nothing about the world was the same. So, we knew business (or advertising) as usual wasn’t going to fly. We’d evaluated media placements, made the necessary shifts and recommended over-arching messaging adjustments for…

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Black Friday, bright spot.

Tripp Westbrook

Black Friday seems a long time ago. And to be honest, this was something we were going to share months ago, but a little pandemic got in the way and took our eyes off the blog content ball. That said, sharing good client news is always something we…

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Strange Days, Indeed

Tripp Westbrook

The past week or so has certainly been unlike any other. Last Monday, March 16th, Firehouse closed our offices so that our folks could safely work from home. The balance of the week was spent essentially in “triage” mode trying to coordinate and

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The Women of Firehouse

Ashley Shadowens

As we reflect upon the theme of this year's International Women’s Day, Each for Equal ,  it’s no secret that the advertising industry hasn’t exactly been at the forefront of creating a gender-equal world. Yes, there are signs of change, but…

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Culture, values and free breakfast.

Tripp Westbrook

Sprucing up a workplace always feels productive and rewarding for some reason. A fresh coat of paint, some new bling on the walls and some mild renovations can take a very familiar environment and give it new energy and life. And to start the new…

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Supporting a Growing Firehouse Family

Steve Smith

In an agency survey, the word used most often to describe Firehouse culture was family . And, while a close-knit culture matters, treating each other like family means something more, including supporting our employees’ family lives outside of…