Often when you pitch new business, you win because they “liked your thinking.” What this means in practice is you throw out all the work you did for the pitch and start over.
Not this time.
Texas Dairy Queen loved the campaign we pitched, all the work we presented, then proceeded to insist we produce exactly that. Done, and done.
Here’s the inaugural work for the tastiest client on our roster, and a friendly reminder of what it means to “Eat Like a Texan.”
Credits:
CCO/CMO: Tripp Westbrook
GCD/CW: Michael Buss
AD: Lou Flores & Jennifer Bankston
CWs: Fernando Sabah & Chase Zreet
Account Directors: Blair Torres & Erica Baker
Assistant Account Executive: Morgan Clifton
Project Manager: Megan Ward
Producer: Chelle McDonald
Director: Patrick Sherman
Production company: M ss ng P eces
Editorial: Republic
Editor: Keith James